NZXT, INC.
PROJECT 02 / 06
DESCRIPTION
In 2022, NZXT released its first series of gaming monitors. I was tasked with designing a launch campaign for the competitive 240 Hz "FHD Monitor" line. I designed key visual art, storyboarded a video, and worked with an external team to bring it to reality. Semi-competitive gamers were our primary target audience, and although initial visions included using multiple competitive games, our relationship with Ubisoft gave us an opportunity to work with Rainbow Six: Siege, one of their most competitive titles, which also happened to perfectly fit our goals with the FHD line.
SKILLS
Adobe Photoshop, Adobe After Effects, Adobe Illustrator, Figma, Storyboarding, Web Design
2022
YEAR(S)
Canvas FHD Key Visual Art
Canvas FHD Campaign Video
STORYBOARDING
In storyboarding, I wanted to set the stage of an NZXT gaming set-up featuring multiple of our products. We would feature competitive titles, with the gameplay accentuating the standout features of the monitor. The scene takes place at night, offering a cool blue palette to complement the orange KV visuals, and also impress the idea of playing games late into the night.
